Buying billboard advertisement

Why billboard marketing is great

Buying and planning billboard advertisement is lots of fun. Read my previous post regarding billboard advertisement for more information.

When, how and why to use billboard marketing

Different places to use a billboard

• Street signage
• Billboards by road
• Billboards at subway stations
• Billboards at local mall
• Billboards by beaches
• Cross country billboards

Different types of billboards

• Painted billboards
• Digital billboards
• Mobile billboards
• Inflatable billboards
• Multi-purpose billboards
• Other types of billboards

The Car salesman guide on how to sell more cars

Every person that you employe should be a great sales person, selling more or getting better margins is the only way you and your business will continue to blossom. This articles is about helping you helping you customers by selling more and closeing more deals - but to do this we need become a better sales person.

Some people are born with the skills to sell sand in Sahara and ice on Antarctica - but for most of us the only way to learn and get better as a salesperson is to learn what needs to be learned, do what needs to be done and say what needs to be said.

How to sell more cars  - Becoming better at selling cars

These practices could be used to help you close sales and sell more cars, equipment or products. It will also help you increase profits by using sale techniques for upsell and cross sales in your store. But to simplify and to make this post more direct - I will write how to become a better at selling in a car salesmans perspective.

Whether you are new in your line of work as a car salesman, have been selling cars for a living your whole life or just want to learn more and get tips on how you could sell more cars and make a larger commission each week/month. Selling cars to the public is not like any other retail job and not everyone is cut out to be a car saleswoman or a car salesman.
Sell more in your store How to sell even more...

How a car Salesman could sell more cars aka. The sales guide for Car salesman

If you follow my blog you will understand that I never finnish a post, I keep on adding thoughts and answers to all my blog posts trying to make them as good as possible. Hope you like this simple Sales Guide for car salesman!

• Find customers potential needs 

  It is not hard for a car salesman to learn more about his/hers customers potential needs, just write everything down that you know people need. And I mean everything. Than write everything down than your potential clients needs based on demographics. Write down what a "white singel mother" needs, what a "black guy in expensive clothes" needs, what a "young guy with Ralph Lauren outfit" needs. Find your customers potential needs and than try taking up these subjects when talking to them. Demographic analysis and many prejudice are often true, and often work. If it doesnt you sure will be a better salesmen trying to figure this all out.
  

• Figure out budget range for the buyer 

  If you know what he can afford you can show Im either cheaper cars in the beginning and working your way up to a more expensive, more suitable car for this type of gentleman.

• Earn your clients trust

  This is a hard part, maybe the hardest for a salesman. The easiest way to earn someones trust is to be 95% honest.

• Be honest

  A honest  salesman is a salesman your client can trust. You become a honest car salesman by dressing appropriate and beeing your self. If you are beeing true to your self you are beeing true to your fellow humans.

• Dress, smell and act like a professional cars salesman

• Talk and try to learn as much as possible about your client

Listen, look and learn! 

• Add extra value to the deal (service, support, extra tires)
• Help your client save money on buying a new car

How to write a simple business plan

It will be benefical for you to be meticulous when you are writing and creating the planning of your new business. It is important that you think through your idea and take time to write a business plan for you on how you will succeed. Write down everything in your business plan! In the future it will be to much help for you, but having a good busines plan will also help others on what you want to achive and do with your business.

Making a Simple Business Plan

Your Business Plan Should mentionable - The product or service you want to sell - Who you are targeting or belive is going to buy your services or products - Estimation on Sales Volume - Type of business - Budget (costs and potential income) In the business plan, there Should Also be room for making simple budgeting. Calculate Which income and costs yourcompany willhave. Make your business plan simple, the Easier your business plan is the easier it will be understand what you are trying to achive, the potential for growth and for people to help you.

Who is the business plan for

• Yourself and your business companions
• Potential clients and customers
• Potential Investors and Banks

It is great to have a good business plan with you when going to the bank to get a loan, but it is even better to have for yourself - so you do not loose focus. If you are going to make any changes in your company you should make it in your business plan.

How to defend your shopping sprees

Are you looking forward to going down town for a afternoon full off shopping? Does friends and family often object to your sudden shopping sprees? Here is a list on how to defend your shopping!
Buying great clothes, equipment and other stuff prolongs our lifes - well maybe not prolongs our lifes but it brings us some more quality in to our lifes - above all the perceived quality of life and maybe just for a short while but it does - and that's why shopping is so important to us. Here comes an article about how we customers deals with reason before shopping and purchases. And by putting yourselves in your customers shoes, you will be able to predict and increase sales of products and services.

Why we consume and go on shopping sprees

In the same moment we get money in to our bank account the dream of spending these money starts. The money is freedom coins which you can use to make your life better, but can also turn it into something worse. We learn how to shop at an early age, we learn to look, feel and take in all the other information on how a product affects us. But we also learn also how it can help us to influence others, how a product we buy, get people to create a perception of our identities. Once we have gone through the stage of feeing on a product, it's time to try it, and the older - more experienced we become, the better and more refined, our methods to try on clothes and products will be. To be continued...

Women's buying behavior

Women love shopping, spending money and dressing in pink. At the risk of once again sounding like a douche bag and with the risk of making a very big generalization, the difference in buying behavior between the two sexes are pretty big. This is part two of my "Mens and womens buying behavior" and this post will deal with women's buying behavior in retail stores and business in general. I have made some research on this topic and will write down some assertion about how men operate broadly when they are out walking around in stores. We will now begin by looking at women's buying behavior. Please make comments if you want to start a discussion about women's buying behavior or if you have something you whish to add to this list.

Women's buying behavior

How women operate and behave in your store

• The world is changing all the time. What has not changed is that shopping is a social activity for women. Women like to shop with her friends. They encourage and advise each other to purchase different products. So if you have several potential customers in your store, you should spend more time paying attention and encourage those women who are in your store along with any female friend.
• Women wants to have many choices. Gone are the days when women are housewives and had time to compare prices, of course it helps today's technology allowing price comparisons on your mobile. But today's modern women have less patience and less time to look for stores to get the best price. Women expecting a huge range and do not have time or inclination to visit several stores to find what she wants. Women know the difference between a variety of low quality and a great selection of varying qualities and prices.
• A woman makes purchasing decisions based on price and quality. Women are not only interested in the lowest price. Most women expect to pay more for better quality, she prefers brand products but can buy a lesser known brand if she is convinced quality, durability and value.
• Women often ask themselves subconsciously if they have time to do their shopping, so if you have a business selling to women, make sure that the checkout is fast and you have "no" queues.
• Women prefer to shop in stores that she has a relationship to work actively with loyalty programs and customer activities. Try to tie up your female customers. Women are also loyal to stores that give her discounts or anything that will make her shop often.
• Women are proud to shop in some stores. And women will tell their friends to visit shops that met up to her standards of quality.
• If a woman is with a child or a man in the store so she will buy less and spend less time in the shop.

How to get women to buy more

Encourage your female customers and offer "friend" discounts. Emphasize on price and quality. Be active and work with loyalty programs and give female shoppers discounts.

Womens buying behavior